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Rihanna throws it back to the Summer of Love in sizzling floral bikini for ’70s Savage X Fenty video

Rihanna recently reached another boss level, when her iconic lingerie brand received a $1billion valuation.

And the nine-time Grammy winner is churning out some new looks from her line, as she prepares for things to heat up.

She threw it back to the Summer of Love, as she displayed her famous bod in a sizzling floral bikini and matching coverup for a ’70s chic Savage X Fenty campaign video.      

Summer of Love: Rihanna threw it back to the Summer of Love, as she displayed her famous bod in a sizzling floral bikini and matching coverup for a '70s chic Savage X Fenty campaign video

Summer of Love: Rihanna threw it back to the Summer of Love, as she displayed her famous bod in a sizzling floral bikini and matching coverup for a '70s chic Savage X Fenty campaign video

Summer of Love: Rihanna threw it back to the Summer of Love, as she displayed her famous bod in a sizzling floral bikini and matching coverup for a ’70s chic Savage X Fenty campaign video

The 33-year-old donned the turquoise look in a lush garden, as she posed with the flowy floor-length coverup on the brand’s Instagram, captioned: ‘Bad & Free, like @badgalriri’

She channeled classic Cher with some long ironed hair and bangs in the retro filtered sun-soaked campaign video.

Rihanna splayed her gorgeous figure across a lounge chair, before getting cozy on a pile of blankets and pillows in the grass.

She did some dances and blew some kisses in the behind-the-scenes clip, as the photographer snapped away. 

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'70s chic: The 33-year-old channeled classic Cher with some long ironed hair and bangs in the retro filtered sun-soaked campaign video

'70s chic: The 33-year-old channeled classic Cher with some long ironed hair and bangs in the retro filtered sun-soaked campaign video

’70s chic: The 33-year-old channeled classic Cher with some long ironed hair and bangs in the retro filtered sun-soaked campaign video

Garden party: She donned the turquoise look in a lush garden, as she posed with the flowy floor-length coverup on the brand's Instagram, captioned: 'Bad & Free, like @badgalriri'

Garden party: She donned the turquoise look in a lush garden, as she posed with the flowy floor-length coverup on the brand's Instagram, captioned: 'Bad & Free, like @badgalriri'

Garden party: She donned the turquoise look in a lush garden, as she posed with the flowy floor-length coverup on the brand’s Instagram, captioned: ‘Bad & Free, like @badgalriri’

Under the sun: Rihanna splayed her gorgeous figure across a lounge chair, before getting cozy on a pile of blankets and pillows in the grass

Under the sun: Rihanna splayed her gorgeous figure across a lounge chair, before getting cozy on a pile of blankets and pillows in the grass

Under the sun: Rihanna splayed her gorgeous figure across a lounge chair, before getting cozy on a pile of blankets and pillows in the grass

Strike a pose: She blew some kisses in the behind-the-scenes clip

Strike a pose: She blew some kisses in the behind-the-scenes clip

Behind-the-scenes: Rihanna also did some dances as the photographer snapped away

Behind-the-scenes: Rihanna also did some dances as the photographer snapped away

Strike a pose: She did some dances and blew some kisses in the behind-the-scenes clip, as the photographer snapped away

It comes after luxury conglomerate LVMH announced earlier this month that Fenty Fashion House has been put on pause after two years.

The French company came to the decision with Rihanna, ‘pending better conditions,’ as they continue to focus on Savage X Fenty, as well as Fenty Beauty and Fenty Skin. 

Savage X Fenty has since reached a major milestone with a $1billion valuation, after raising its $115million Series B funding round.

Private equity firm L Catterton, in which LVMH has a stake, helped the brand secure funding to expand into a line of athletic wear. 

On pause: It comes after luxury conglomerate LVMH announced earlier this month that Fenty Fashion House has been put on pause after two years (pictured in May, 2019)

On pause: It comes after luxury conglomerate LVMH announced earlier this month that Fenty Fashion House has been put on pause after two years (pictured in May, 2019)

On pause: It comes after luxury conglomerate LVMH announced earlier this month that Fenty Fashion House has been put on pause after two years (pictured in May, 2019)

Refocusing efforts: The French company came to the decision with Rihanna, 'pending better conditions,' as they continue to focus on Savage X Fenty, as well as Fenty Beauty and Fenty Skin

Refocusing efforts: The French company came to the decision with Rihanna, 'pending better conditions,' as they continue to focus on Savage X Fenty, as well as Fenty Beauty and Fenty Skin

Refocusing efforts: The French company came to the decision with Rihanna, ‘pending better conditions,’ as they continue to focus on Savage X Fenty, as well as Fenty Beauty and Fenty Skin

Billionaire club: Savage X Fenty has since reached a major milestone with a $1billion valuation, after raising its $115million Series B funding round (pictured in December, 2019)

Billionaire club: Savage X Fenty has since reached a major milestone with a $1billion valuation, after raising its $115million Series B funding round (pictured in December, 2019)

Billionaire club: Savage X Fenty has since reached a major milestone with a $1billion valuation, after raising its $115million Series B funding round (pictured in December, 2019)

Rihanna and LVMH said in a statement to WWD: ‘Following the completion of the fundraising round where L Catterton took a stake in Savage X Fenty, LVMH and Rihanna reaffirmed their ambition to concentrate on the growth and the long-term development of Fenty ecosystem focusing on cosmetics, skincare, and lingerie.’

She celebrated the news just days before ringing in her 33rd birthday, as she was showered with sweet messages from Cardi B, Mariah Carey, Megan Thee Stallion and other celebs.

Savage X Fenty posted a tribute to their founder with a montage on Instagram, writing: ‘And it’s (actually her) birthday. Happy birthday to the Baddest Gal, @badgalriri.’

The Umbrella artist also celebrated by releasing a limited edition ‘Queen Size’ of her visual autobiography The Rihanna Book, with only 500 copies available, retailing for $1,495. 

Queen size: The Umbrella artist also celebrated by releasing a limited edition 'Queen Size' of her visual autobiography The Rihanna Book , with only 500 copies available, retailing for $1,495

Queen size: The Umbrella artist also celebrated by releasing a limited edition 'Queen Size' of her visual autobiography The Rihanna Book , with only 500 copies available, retailing for $1,495

Queen size: The Umbrella artist also celebrated by releasing a limited edition ‘Queen Size’ of her visual autobiography The Rihanna Book , with only 500 copies available, retailing for $1,495

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